Smarter, cheaper, faster - the transport challenge
As the population grows, so does the demand for more efficient, integrated transport services. The rise of e-commerce, digital tracking and real-time messaging is changing the business of transport and logistics management, and in turn the breadth of intellectual property protection required to maximise competitive advantage.
While the automotive industry in Australia is experiencing a lull, there is strong activity for parts manufacturers, who are directing business overseas. IP protection is giving these companies leverage when competing in foreign markets.